Archive for Tourism For Tomorrow

Tourism for Tomorrow Awards

Posted in Conventions & Exhibitions, Events, News, Lifestyle, Good Governance, Green Hotels, Responsible Travel, Sustainable Tourism, Travel with tags , , , , , , , on April 24, 2012 by Sustainability Guru

What a wonderful World Travel & Tourism Council Japan Summit in Sendai & Tokyo, that was! Re-posting this great news from WTTC  first and foremost for Inkaterra, Tourism For Tomorrow Winner and the respective stories of other winners which serve as inspiration and benchmarks in Sustainable Tourism excellence.

Three companies and one destination, from four continents, have been recognised for their best practices in sustainable tourism at this year’s World Travel & Tourism Council’s (WTTC) Tourism for Tomorrow Awards. The four winners were selected from 12 Award finalists and announced onstage during the opening ceremony of the WTTC Global Summit in Tokyo, Japan on 17 April. The WTTC Tourism for Tomorrow Awards are among the highest accolades in the Travel & Tourism industry, and recognise companies, organisations and destinations around the world which showcase outstanding sustainable tourism achievements. They are the only global sustainable tourism awards that include on-site evaluation inspections of all finalists, conducted by a team of expert international judges.

WTTC Tourism for Tomorrow Awards 2012

The 2012 Tourism for Tomorrow Awards winners hail from South America, North America, Europe, and Asia. These diverse set of winners and emerged as victors over 150 entries from more than 60 countries. The winners are:

Saunders Hotel Group.Photo from Saunders website

Community Benefit AwardSaunders Hotel Group, USA: – This local family-owned hotel group has been a leader in sustainable tourism practices as far back as the early 1980s, when they converted an old police building in Boston, Massachusetts into an historic hotel and worked with local community partners to build affordable housing in the same area. Through initiatives that are driven and supported by all levels of their staff, the group supports dozens of local charity and non-profit groups with a combination of financial backing, volunteer time, and in-kind resources that goes far beyond most corporate social responsibility efforts. For Saunders, community service begins at ‘home’, where helping people in need is part of the company mission, recognising that disadvantaged communities can also exist in a major city in the United States.

Inkaterra CEO Jose Koechlin, giving his speech after receiving Tourism for Tomorrow Awards

Conservation Award – Inkaterra, Peru: This hotel boasts long term conservation stewardship of 38,000 acres of rainforest in the Amazon basin and 25 acres of cloud forest within the Machu Picchu Historical Sanctuary. Founded in 1975, Inkaterra has grown into a renowned biodiversity research and conservation tourism company operating five hotels in the Sanctuary of Machu Picchu and the Madre de Dios area of the Amazon rainforest. As well as a 100% carbon neutral hotel stay for every guest, Inkaterra has continued to implement a host of self-supported, sustainable tourism projects to facilitate a better understanding among tourists and local peoples about the need to protect fragile habitats in the Andes and the Amazon of Peru, which is home to 84 of the world’s 104 identified ecological life zones.

Roros Norway, WTTC Destination Stewardship Winner

Destination Stewardship Award – Destination Røros, Norway: Their successful multi-stakeholder approach to creating a thriving sustainable tourism destination in the old mining town of Røros, a UNESCO World Heritage Site is an example for many to follow. Since the end of mining in the late 1970’s, Destination Røros has been instrumental in reversing the area’s environmental degradation, guided by a management plan that actively engages and builds cooperation among local communities, municipal authorities, and private sector stakeholders. Emphasis is placed on demonstrating that historical cultural sites and formerly degraded natural areas can be revitalised and utilised in new contexts through sustainable development, thereby bringing tangible economic benefits to the local people. Destination Røros is also a pilot project for Norway’s country-wide Sustainable Tourism Initiative.

Banyan Tree Group, WTTC Global Tourism Business Award winner

Global Tourism Business Award – Banyan Tree Hotels & Resorts, headquartered in Singapore: Their longstanding commitment to sustainability and creating tourism value recognition among stakeholders to support the protection of diverse natural and cultural heritage in worldwide destinations ranging from Mexico to China. Banyan Tree works through a three-pillar strategy: enhancing efficiency in environmental operations, conserving natural heritage and biodiversity, and social and economic empowerment of local people in the countries and regions where they operate. In addition to strong sustainable tourism practices, Banyan Tree has also fully integrated sustainability monitoring and evaluation across the company including its annual reports, in addition to issuing annual stand-alone sustainability performance reports that document projects, successes, and challenges. They have successfully done this for more than a decade, while also being one of the first global hospitality companies in the world to ban the sale of shark’s fin in all of their hotels in 2006.

Jose Koechlin Inkaterra CEO receiving Tourism for Tomorrow Awards from WTTC judges

David Scowsill, President & CEO, WTTC, said: ‘The Awards have been under WTTC’s stewardship for the last nine years. Since then, they have grown in calibre and reach, but the premise is the same: to give international recognition to outstanding examples of sustainable practices, from Travel & Tourism businesses across the globe.’ David continued: ‘All finalists and winners are inspiring cases of businesses providing sustainable solutions to real world problems. These actions espouse the ethos of Tourism for Tomorrow, and demonstrate true leadership in the industry.’

Commenting on their achievements, Costas Christ, Chairman of Judges, WTTC Tourism for Tomorrow Awards, noted: ‘Sustainable tourism principles are no longer solely the realm of a handful of well-meaning companies. Today, sustainability itself has emerged on the global stage as a new indicator of tourism quality, alongside traditional quality standards such as excellent guest services or a room with a view. What this means is that a measure of a company or tourism destination’s success, is now increasingly tied to their quality of sustainable tourism best practice. This is not a passing trend, but rather a positive and needed evolution of the tourism industry. The winners of this year’s Tourism for Tomorrow Awards exemplify how tourism, when planned and managed well, can be a tremendous opportunity to help safeguard our planet and deliver tangible benefits to local people.’ The

Tourism for Tomorrow winners underwent a rigorous four-step judging process by more than 20 independent judges from around the world, led by Costas Christ, a globally recognised expert in sustainable tourism. The Tourism for Tomorrow Awards are organised in association with Travelport and the Travel Corporation’s Conservation Foundation. For further information about the Tourism for Tomorrow Awards and the judging process, please visit: www.tourismfortomorrow.com

source: http://www.wttc.org/

Sustainability Guru Asia Pacific supports the World Travel & Tourism Council’s Environment Initiative, with its Sustainable Tourism programs and projects in the Philippines.  Environmental, Social,  Good Governance & Resilience Capacity building programs  & training include Disaster Preparedness & Management for both public and private local stakeholders/proponents. Sustainability Guru Asia Pacific is working towards green economy for the grass roots, in cooperation with Zero Carbon Resorts, Green Hotels and The Clean Blue Asia Pacific. For more info, visit our Society for Sustainable Tourism & Development Inc. website or contact SSTDI.

Disaster Recovery Lessons: Top Topic at the WTTC Japan Global Summit

Posted in Conventions & Exhibitions, Environment, Events, News, Lifestyle, Good Governance, Responsible Travel, Sustainable Tourism, Travel with tags , , , , , , , , , on April 3, 2012 by Sustainability Guru

Sustainability Guru Asia Pacific was honored to attend The Japan Recovery and Asia Outlook Forum Sendai (in association with PATA).

 

Sendai City. Photo courtesy of Sendai Tourism & Convention Bureau

Sendai City. Photo courtesy of Sendai Tourism & Convention Bureau

 

A year after the Tohoku region was devastated by the earthquake and tsunami of 11 March 2011, the World Travel and Tourism Council Global Summit opens with the Japan Recovery and Asia Outlook Forum (in association with PATA) in Sendai City, the provincial capital of the Miyagi Prefecture and a focal point of last year’s disaster recovery efforts. The World Travel & Tourism Council (WTTC) fully supports Japan in this recovery process, and as a mark of the commitment to this expressed by its Members, has decided to open its 2012 Global Summit in Sendai, followed by a plenary Global Summit session in Tokyo.

Given the events of the last decade from America on September 11 2001 to Japan on March 11 2011, dealing with the unusual is increasingly becoming business as usual in the Travel & Tourism industry.

According to the Annual Global Climate and Catastrophe Report published by Impact Forecasting, 2011 was one of the most active years on record in terms of instances of natural catastrophes.

So, what are the best ways to manage a crisis? This session will look at how the Tohoku region, other countries, and the Travel & Tourism industry have handled crisis management. Reflecting on the earthquake and tsunami of 11 March 2011:

What is the progress update for Tohoku?

What has been achieved in terms of infrastructure redevelopment and what lessons have been learned?

How has the nuclear situation in Tohoku been managed?

How have other countries responded to and recovered from crises?

How have members of the Travel & Tourism industry dealt with crises such as terrorism, pandemics, the Icelandic ash cloud, natural disasters, and political uprisings?

How do news anchors cover a crisis and what is the importance of communications in marketing your way out of disaster?

Sendai Airport_3/11

Sendai Airport_ 3/11.Photo courtesy of Telegraph UK.

These questions and more will be answered by speakers including news anchors and representatives from Japan Association of Travel Agencies, the Pacific Asia Travel Association, major airlines, hotels and cruises.

Highlighting Hiraizumi, Matsushima and Sendai, after the disaster on the road to recovery.

Ninety minutes’ drive from Sendai brings visitors to the UNESCO World Heritage sites at  Hiraizumi – home to the Chusonji temple precinct , and the fabulous  Konjiki-do (Golden Hall) of Chusonji Temple, the first National Treasure Building in Japan, built in 1124. Before leaving  Hiraizumi, guests will appreciate the sight of the unparalleled Jodo Gardens and visit the Arahama area affected by the earthquake in Sendai.

Sendai before & after tsunami by NY Times.

Sendai before & after tsunami by NY Times.

An alternate tour, Matshushima. After visiting the Arahama area affected by the earthquake in Sendai, guests can visit Matsushima –  a small bay dotted with more than 260 pine-clad islands beautifully, and one of Japan’s celebrated “Three Views”.

Visit Japan campaign.  Today Japan is taking a united stand against the challenge of the tremendous damage caused by the 2011 Tohoku-Pacific Ocean Earthquake followed by the massive tsunami on 11 March 2011, and by the nuclear power plant accident triggered by the tsunami.

Sendai Cherry Blossom Viewing.

Sendai Cherry Blossom Viewing.

Following the earthquake and tsunami in March 2011, WTTC commissioned its research partner Oxford Economics to develop scenarios for the recovery of Japan’s Travel & Tourism. These scenarios are updated on a quarterly basis.

The scenarios, based on research into the recovery times of previous crises, now show that recovery has been in line with the lowest impact scenario and that domestic and international tourism is returning to normal quicker than expected.

Sendai City itself, although in parts affected by flooding following the tsunami, is now wholly prepared to host the Global Summit.

For more information visit the websites of:

Japan’s Tourism Information Websites

Japan National Tourism Organization

Tokyo Convention & Visitors Bureau

Tokyo Metropolitan Government

Miyagi Prefecture Tourism Division

Sendai Tourism & Convention Bureau

Source: World Travel & Tourism Council.

Watch the awesome video of Sendai Road to Recovery – click here.

Sustainability Guru Asia Pacific supports the World Travel & Tourism Council’s Environment Initiative, with its Sustainable Tourism programs and projects in the Philippines: The Coron Initiative , The Boracay Initiative & The Negros Initiative . Environmental, Social,  Good Governance & Resilience Capacity building programs  & training include Disaster Preparedness & Management for both public and private local stakeholders/proponents. Sustainability Guru Asia Pacific is working towards green economy for the grass roots, in cooperation with Zero Carbon Resorts, Green Hotels and The Clean Blue Asia Pacific. 

World Travel and Tourism Council -WTTC Global Summit 2012

Posted in Conventions & Exhibitions, Ecotourism, Events, News, Lifestyle, Good Governance, Inkaterra, MICE Meetings, Responsible Travel, Sustainable Events, Sustainable Tourism, Travel with tags , , , , , , , on March 24, 2012 by Sustainability Guru

WTTC Global Summit in Sendai & Tokyo Japan

Sustainability Guru Asia Pacific is honored to be invited to the WTTC Global Summit, with Inkaterra, Peru’s leading provider of luxury and sustainable hospitality. Inkaterra has been recognized for the second time since 2010 by Tourism for Tomorrow as one of the three finalists in the “Conservation” category. The Tourism for Tomorrow Awards are organized by the World Travel & Tourism Council (WTTC) and the winner will be announced at the WTTC’s Global Summit in Tokyo from April 16-19, 2012.

WTTC Tourism for Tomorrow awards at the Global Summit

This is the most influential Travel & Tourism event of the year, bringing together almost 1000 industry leaders, to tackle some of the most pressing issues facing Travel & Tourism today.

Attendance at the Global Summit is by invitation of the World Travel & Tourism Council and the Global Summit Host Committee only, and is reserved for those who lead Travel & Tourism enterprises and organisations in the private sector, or participate in public sector policy and support of the sector.

Atsutoshi Nishida, Chairman of the Board, Toshiba Corporation, and Chairman of the WTTC Global Summit 2012 Host Committee, welcomes delegates to Japan:

WTTC Global Summit Japan 2012

“Japan has developed a distinct travel culture that is permeated with the spirit of hospitality. I want to make this year’s WTTC Global Summit a fusion of this unique culture and Japan’s cutting edge technology. The Global Summit will take place in April – a wonderful time of year in which spring can be enjoyed to the full, and the cherry blossoms – the symbol of Japan – are in full bloom. I look forward to hosting you all during the time of year in which the heart dances its most. You are all very welcome to Japan. ”

The 12th annual WTTC Global Summit will be held in two locations:

WTTC Global Summit Plenary

Sendai City (16-17 April 2012). A year after the Tohoku region was devastated by the earthquake and tsunami of 11 March 2011, the Global Summit commences with the Sendai Recovery and Asia Outlook Forum (in association with PATA) to be held in Sendai City, the provincial capital of the Miyagi Prefecture and a focal point of last year’s disaster recovery efforts. It is the largest city in the Tohoku Region of Japan, is situated in the center of Miyagi Prefecture. It has prospered as the capital of the Date” feudal clan’s territories since Date Masamune reigned over this district and built Aoba Castle at the beginning of the 17th century. Explore the site of Sendai Castle ( or Aoba Castle) or rest and relax in the neighborhood of Mt. Aoba-yama, which has been transformed into a gracious public park. Sendai is known as “The City of Trees.” The main streets, Aoba-dori and Jozenji-dori, are lined with rows of beautiful zelkova trees, Ichiban-cho-dori Street, which crosses Chuo-dori Street and runs parallel to Aoba-dori Street, is a shopping area. A local market, with many smaller stores lining the side streets, make for a delightful shopping excursion.

WTTC Global Summit Tokyo 2012

Tokyo (17-19 April 2012). The plenary session of the 12th Global Summit will then be held in Tokyo and will examine, amongst other subjects, the role of Travel & Tourism as a driver of economic and social advancement at a time of global turbulence. The Global Summit will take place at International Convention Centre Pamir, Tokyo. As one of the great world cities, Tokyo offers everything a visitor can dream of, ranging from modern skyscrapers to traditional temples, 5-star restaurants and numerous bars and restaurants serving cuisine from every corner of Japan and the world. Whether you are enjoying the springtime display of cherry blossom, shopping for cutting edge consumer electronics or following the latest Tokyo fashions in the many department stores – Tokyo has something for everyone. The Global Summit will be held in Shinagawa district in the southern part of Tokyo, conveniently located to all major attractions of  Tokyo.

For more information on the Speakers line-up, click here.

Sustainability Guru Asia Pacific supports the World Travel & Tourism Council’s Environment Initiative, with its Sustainable Tourism programs and projects in the Philippines –The Coron Initiative , The Boracay Initiative & The Negros Initiative . Environmental, Social,  Good Governance & Resilience Capacity building programs  & training include Disaster Preparedness & Management for both public and private local stakeholders/proponents. Sustainability Guru Asia Pacific is working towards green economy for the grass roots, in cooperation with Zero Carbon Resorts, Green Hotels and The Clean Blue Asia Pacific. For more info, please visit our Society for Sustainable Tourism & Development Inc. website or contact SSTDI.

Photos & text source: WTTC Global Summit 2012.